The Line between Apps and Mobile Sites is Getting Blurred

There have been countless heated debates about mobile sites and mobile apps. Some defend that, a mobile friendly website is enough; others say that mobile apps have user experience that a mobile site cannot provide. Who should we listen to, or do we have to choose one?
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Web Push: An Alternative Way to Re-Engage Visitors

You haven`t invested in a mobile app, so you assume you can`t send push notifications to your users. Or you still have trouble re-engaging your users from your current app/website and you think you already have tried everything. Well, you are wrong: Things have changed with Web Push Notifications!
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We sincerely apologize if mobile user engagement is out of scope of your responsibility. We would kindly ask you to forward this information to the right person in your company in this case.
Thank you!
 
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